Rewilding Dundreggan

Trees for Life

Creative Strategy Experiential Gàidhlig Public Relations

9

Broadcast Features

278

Pieces of Coverage

7.6M

Estimated Coverage Views

17.2K

Social Shares

Spey worked closely with conservation charity Trees for Life to tell the world about the first rewilding centre of its kind in the world, a £5.5m nature-based educational and tourism facility on their Dundreggan Estate.

We hosted a media trip to coincide with the groundbreaking event and incorporated digital marketing, website build, collateral and signage design alongside PR.

Our targeted media relations work earned 9 broadcast stories featured across BBC, STV and ITV, 17.2k social shares and 7.6 million estimated views across 278 pieces of print and online coverage in titles such as Lonely Planet, Country Living and big news titles such as Times and Telegraph.