Malt Whisky Trail

Multi-Media Communications

Spey was asked to help re-awaken this sleeping giant of the whisky industry. 

As the world's only Malt Whisky Trail and ultimate Scotch experience, Spey leads a multi-media destination PR & marketing campaign and has launched a series of initiatives including an itunes podcast produced in-house by Spey.

As a result of the work undertaken, Malt Whisky Trail was a winner at the Highlands and Islands Tourism Awards 2017 for the Working Together In Tourism category.