The Scottish Creative Awards 2017 hosted by The Drum, has made Aberlour-based agency Spey a finalist for Creative Strategy category for it's work on the world's only Malt Whisky Trail which is in Moray Speyside. The awards are open to any advertising, digital or design agency in Scotland or agencies who have done great work for a Scottish client.

Spey has been shortlisted for its work implementing and delivering a fully-featured digital and social media strategy for The Malt Whisky Trail.

Managing Partner, Jennifer Robertson said:

"We are delighted to be finalists for the the most prestigious awards for creatives in the country, particularly as we have only recently launched the company.

“When you live in Speyside it’s easy to be inspired by one of our most beautiful regions which is home to some of Scotland’s most exciting brands and a global centre of food and drink excellence.

The Malt Whisky Trail is the ultimate Scotch experience, and it's been great helping to re-awaken this sleeping giant of the whisky world through our innovative creative strategy.

From featuring leading influencers such as Blair Bowman from World Whisky Day to Scottish indie-band Frightened Rabbit, Instagram live events or launching a podcast on i-tunes we have transformed the digital output of our client within months and look forward to continuing to build its profile throughout the world.

You can see our nomination for the award here.